For many products, purchase decisions are finalized in front of the retail shelves. Where is your customer engagement at that moment? It can be in their hand – through their mobile phone and mobile marketing.
Mobile marketing has the potential to become a powerful engagement tool with the quantifiable results you seek through the tracking of downloads, page visits and customer opt-ins.
Integrating mobile marketing into your traditional campaigns can increase engagement through:
- Interactive polls
- Voting
- Text-to-win
- Text-for-info
- Mobile ordering
- Mobile coupons
- Brand Narrative campaigns
- Brand-sponsored text games
- Customer loyalty programs
- Integrated mobile marketing via web
- Non-profit “text to give” campaigns
- Text-to-Email campaigns
- Subscription text alerts
- Sales team marketing
- Fundraising
- Client notification systems