Category: Marketing

Customer Experience starts before
customers even know you: your SEO

October 11, 2015 by in category Marketing

Are you missing something in your SEO? Much of what you’ve heard about SEO has become obsolete. Now, I’m not one of those strategists walking around city streets wearing a sandwich board proclaiming SEO is dead. Ironically, you can do an online search for “Is SEO dead?” and you’ll find dozens of articles about the […]

0 0 Read more

The Schizophrenia of Financial Services
Customer Experience.

June 28, 2014 by in category CX, Marketing

Remember the old Oscar Meyer Weinermobile? They’d park this cylindrical spectacle at the local mall and hand out weiner whistles to the kids. It was a novelty and, most likely, holds a place in the marketing Hall of Fame. But it was for hot dogs. Not financial services. Recently, I saw a local bank with […]

0 0 Read more